I have already started to use Facebook and Twitter embedded posts in earlier blogs, what I have not explained yet is how businesses can use them and take advantage for marketing purposes.
The digital marketing industry continues to evolve — fast.
Technologies are creating new ways for businesses to grow and connect with their customer base and it’s clear Facebook and Twitter embedded posts offer much more than a business had before. I haven’t mentioned Google+ or used them in this example – however the same methods apply.
These examples demonstrate the ability to click on the Facebook post or Twitter tweet. You can now see the authentic nature they create due to the fact they are active.
- Embed Posts in your Blog Articles.
Show this to the person in your life that “DOESN’T GET IT” http://t.co/Wclq2xtsHp and if they still don’t, email me an intro to them!
— Gary Vaynerchuk (@garyvee) August 23, 2013
- Share Your Latest Industry News.
- Create Discussion-Worthy and Share-Worthy Posts.
— Accenture (@Accenture) August 20, 2013
- Show Off Your Customer Satisfaction
As you can see this is a great way to share information on your owned media; to provide a unique news source for your readers. If your marketing is sufficiently useful, your audience will keep your brand close – on their home screen, in their inbox, in their Twitter and Facebook feeds – and, when they need you, they’ll access whatever it is you’re bringing to the information party.
Of course, in any marketing strategy you should consider how you can enjoy the benefit of paid and earned media in this format too. This blog may be helpful – I’ve called it integrated marketing.
Thanks for popping past.
Give me, Ian Gentles, a call today to discuss how your business can win in the world of digital marketing. You don’t have to be based in Banbury or even Oxfordshire. Technology and digital marketing go hand-in-hand, so you can access my services from every corner of the globe.
We offer on-location training in the UK and remote training for the rest of the world.
Call me today on 07511 217 984. Of if you’d prefer me to call you, drop me an email with your digital marketing query and I’ll get back to you.